Together with our customers, we create solutions of the future. Here you will learn more about how we assisted our customers and industries with their challenges.


We help develop companies of the future

For companies and organizations, or specific business areas, that wish to take their next step in reaching their full potential, we offer strategic support both in strategy design and strategy implementation. Qualified strategy work is great support for finding the right direction of development and for becoming long term successful. This strategic work can include the entire company or specific areas such as market, business development, customer development, brand development, leadership, employer branding, product management, R&D or IT.

"The customers we collaborate with are primarily large and medium-sized companies who are looking to advance and grow in business development."

Tommy Ytterström

CEO, Pro&Pro

Our industries

We cater to customers who are looking to advance and grow in business development. You are welcome to check out Our industries below to see what we can assist your company with.

Production and manufacturing sectors

The production and manufactoring sectors are entering a new era with high innovation pressure to take advantage of opportunities that digitization entails. In order to remain competitive in a global market, it is not only necessary to continue streamlining the production processes, but also to be the best at customization and flexibility.


The development both in hardware and services is going at a fast pace. As IoT, digitalization and automation drive forward, the need for reliable and adapted communication that must cope with added data needs are increasing.

Public sector

Internationally, the public sector has seen a great deal of trust from citizens who experience good public service and operations, but still face future challenges such as an aging population and an increased need to integrate new citizens. 


The awareness and need for sustainable solutions combined with the rapid technological development in harvesting, storing and using energy means that the energy industry is in the middle of a very fast and exciting phase. 

Banking & insurance

Digital technology is fundamentally changing the conditions for banking and the insurance industry. Many researchers predict that it will have an even greater impact than the industrial revolution. Established players face new competitors who challenge established structures, business models and services. 

Research & education

The competition for funding and expertise is getting tougher within academia and related organizations such as research institutes. Global development and increased opportunities to take part in education and research in an international perspective drive the competition. 

Our customer cases

Together with our customers, we create solutions of the future within our areas of expertise. Learn more abour our customers' challenges, solutions and results. Select customer case and filter by area of expertise!

Analysis of customer needs

A Swedish industrial group was faced to develop a product strategy. We carried out a mapping and analysis of customer needs, market potential and existing product portfolio. The analysis resulted in a number of proposals for supplementary offers, opportunities for improvement, and overall strategic orientations for the company.

Action plan for growth

For a leading telecommunications company, we have analyzed and developed an action plan for how growth can take place within a business area. Based on external and customer analyses, an offer concept in addition to sales, marketing and competence development plans were created. The company is now working according to elaborate plans.

Development of work environment

A custcomer was in a phase where the working environment and well-being needed to be improved. We made an analysis of the current situation with help of conversations with all employees and leaders, which were then linked to focus areas such as leadership, management team, communication, competence development, goals, processes, values and approaches.

Market analysis

For a customer in the research area, a market analysis was made in the energy area aimed at the development of renewable energy sources. The purpose of the analysis was to produce information that could help motivate new research in the energy field. The analysis provided an overview of the total potential for the renewable energy sources. In the area of solar cells, an efficiency model was created to show the requirements for a commercial product in order to become viable on the market.

Business analysis for increased customer flow

Together with a pension insurance company, we have carried out a business analysis including a process assessment. The aim was to improve and streamline a service based on a large flow of customers. The analysis resulted in several suggestions for improvement that have later on been implemented in the business.

Strategy for increased collaboration

We carried out a strategic study and proposed direction forward and activities in order to improve the attractiveness of a university and additionally increase cooperation with the business community of the surrounding region. In addition, we showed how the universities should be able to contribute more clearly to each municipality's strategic direction. 

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